Profit & performance: Maximising efficiency in 2025






Profit & performance: Maximising efficiency in 2025

In today’s economy, retailers must balance growth with efficiency—but where are the biggest wins? Carla Penn-Kahn, Co-Founder of Profit Peak, reveals how to maximise margins, unlock the potential of owned media, and reduce reliance on paid channels. She’ll challenge common myths (hint: discounts don’t buy loyalty) and share strategies for building lasting customer relationships.

This practical guide covers:

  • How to start maximising your margins
  • Why owned media is your growth engine
  • The Loyalty Myth
  • How to identify your growth levers
  • Real examples from brands that are building lasting relationships

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